Biggest mover: The Big Short: Inside the Doomsday Machine by Michael Lewis #8, rising 487 places.
The Next Big Idea Daily drove the most book chatter, with 7% of this years book mentions.
Bookscape Report
Which books are shaping the broader conversation this year, as mentioned across leading podcasts.
Biggest mover: The Big Short: Inside the Doomsday Machine by Michael Lewis #8, rising 487 places.
The Next Big Idea Daily drove the most book chatter, with 7% of this years book mentions.
The 2025 list is dominated by classic strategy, decision-making, and founder-culture texts, suggesting a back-to-basics mood among podcast hosts and their audiences. Several titles center on how to build and defend durable advantage in volatile markets, with The Innovator’s Dilemma, Zero to One, 7 Powers, and The Lean Startup all frequently invoked when discussing disruptive technology, startup economics, and competitive moats. Thinking, Fast and Slow and Atomic Habits point to a continued emphasis on individual cognition and behavior change as levers for better leadership and execution. Biographical and narrative works like Elon Musk and The Big Short are used to ground these themes in concrete stories of risk, concentration of power, and systemic fragility. The unusually sharp rise of The Innovator’s Dilemma in particular signals renewed concern about incumbents being blindsided by new technologies, likely reflecting AI- and platform-driven shifts across industries.
The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail
Clayton M. Christensen
29
mentions
Thinking, Fast and Slow
Daniel Kahneman
26
mentions
Zero to One: Notes on Startups, or How to Build the Future
Peter Thiel, Blake Masters
25
mentions
Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones
James Clear
22
mentions
7 Powers: The Foundations of Business Strategy
Hamilton Helmer
22
mentions
Man's Search for Meaning
Viktor E. Frankl
21
mentions
Elon Musk
Walter Isaacson
20
mentions
The Big Short: Inside the Doomsday Machine
Michael Lewis
19
mentions
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Eric Ries
19
mentions
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich
Timothy Ferriss
18
mentions
The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail to #1.
Significant outlier with 16.6x as many mentions as the average book.
The Big Short: Inside the Doomsday Machine to #8.
Up 487 places from #495 last year.
Man's Search for Meaning to #6.
Up 345 places from #351 last year.
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich to #10.
Down from #1 last year
The Algebra of Wealth: A Simple Formula for Financial Security to #3154.
No mentions after ranking #8 last year.
Slow Productivity: The Lost Art of Accomplishment Without Burnout to #276.
Dropping from #9.
The shows that surfaced the most book mentions this year.
Mentions recorded per 30-day window (past 8 months)
How many of the mentions were for the top 10 books.
The podcasts included in this report are all podcasts being monitored on the MavenSignal platform at the time of report creation.
We ingest public RSS feeds, analyze each episode, extract book mentions with AI, and validate with humans. The resulting data is normalized and deduplicated, building the canonical signal for the MavenSignal platform. Every insight and ranking is drawn from that verified layer.
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